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THE ROLES OF BIG DATA IN FINANCIAL MANAGEMENT BY BUSINESS ENTREPRENEURS IN UYO METROPOLIS: ASSESSING ITS POTENCY IN STREAMLINING OPERATIONS AND REDUCING COST.
ABSTRACT
This
study examined the roles of Big Data in financial management and assessed its
potency in streamlining operations and reducing operational costs. The rapid
expansion of digital technologies has generated vast volumes of structured and
unstructured data, challenging traditional financial management systems that
rely primarily on historical and periodic reports. The study adopted a
conceptual and analytical approach by reviewing existing literature on Big Data
analytics, financial management practices, operational efficiency, and cost
optimization. Findings revealed that Big Data enhances financial
decision-making through predictive analytics, real-time monitoring, improved
budgeting accuracy, and advanced risk management systems. It also strengthens
fraud detection mechanisms and improves the quality and timeliness of financial
reporting. Furthermore, the study found that Big Data significantly streamlines
operations by automating repetitive processes, improving supply chain
coordination, optimizing resource allocation, and minimizing inefficiencies.
These improvements contribute directly to cost reduction, enhanced productivity,
and better financial control. Despite challenges related to data governance,
cybersecurity, and technological integration, the study concludes that
effective adoption of Big Data analytics provides organizations with a
strategic advantage, promotes financial sustainability, and strengthens
long-term competitiveness in dynamic business environments. The study concluded
that big data plays a transformative role in modern financial management by
enhancing decision-making, improving operational efficiency, and significantly
reducing operational costs. One of the recommendations made was that organizations should invest in modern data storage systems, cloud
computing platforms, and advanced analytics tools to effectively manage large
and complex financial datasets
KEYWORDS:
Big Data, Financial Management, Business Entrepreneurs, Uyo Metropolis,
Streamlining Operations, Reducing Cost.
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- THE ROLES OF BIG DATA IN FINANCIAL MANAGEMENT BY BUSINESS ENTREPRENEURS IN UYO METROPOLIS: ASSESSING ITS POTENCY IN STREAMLINING OPERATIONS AND REDUCING COST.
ISSN(Hardcopy)
2630 - 7200
ISSN(Softcopy)
2659 - 1057
Impact Factor
5.693
