GASPRO International Journal of Eminent Scholars
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GENDER, DESIGN, AND CREATIVITY IN NIGERIA’S APPAREL INDUSTRY
ABSTRACT
The Nigerian apparel
industry has witnessed considerable transformation due to urbanization,
globalization, and digital entrepreneurship. However, gender continues to shape
participation patterns, creative expression, access to resources, and
recognition within the sector. This study examines how gender dynamics
influence design innovation, production roles, and fashion entrepreneurship in
Nigeria. Using qualitative analysis, secondary data review, and industry
observation, the research reveals that women dominate informal tailoring and
fashion retail sectors, while men maintain higher visibility in industrial
production and elite fashion branding. The study argues that gender-inclusive
policies, improved access to capital, and professional development
opportunities are essential for enhancing creativity, economic empowerment, and
global competitiveness in Nigeria’s apparel industry.
KEYWORDS: Gender, Creativity, Apparel Industry,
Nigeria, Fashion Entrepreneurship, Cultural Design
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ISSN(Hardcopy)
2630 - 7200
ISSN(Softcopy)
2659 - 1057
Impact Factor
5.693
