DIRECTORY OF OPEN ACCESS JOURNAL
Published Article
VLOGGERS AS ALTERNATIVE VOICES FOR ANTI-CORRUPTION CRUSADE IN NIGERIA
ABSTRACT
Corruption is a destructive force for the development of any
society. It hampers effective governance and erodes public trust. The growth of
digital technologies and their potential have created platforms for some
individuals to hold public officers accountable and help address the ongoing
challenge of corruption. Research has been limited in examining the role of
vloggers as alternative voices in the anti-corruption movement in Nigeria.
Therefore, this discourse examines how vloggers influence the anti-corruption
effort in Nigeria. One theory forms the basis of this study: public sphere
theory. The methodology involves a review of existing studies, grey literature,
project reports, and other evidence of vloggers as alternative voices in
Nigeria's anti-corruption drive. Findings show that vloggers significantly
complement mainstream media by raising public awareness, giving a voice to
citizens, exposing corruption, and supporting agencies on transparency and
accountability. Challenges to vloggers' effectiveness include limited internet
access, unreliable power supply, and misinformation. It concludes that to
combat corruption effectively across Nigeria, the mainstream media must
recognize the crucial role of vloggers and foster greater cooperation.
Improving infrastructure and access to technology is essential to ensuring
corruption campaigns reach all citizens for maximum impact.
KEYWORDS: Anti-Corruption,
Alternative voices, Crusade, Vloggers
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