Published Article

ABSTRACT

This research aimed at exploring the impact of AI on curriculum design, teaching methods and learning outcomes in business education in tertiary institutions in Akwa Ibom State. In carrying out this study Expost-Facto research design was adopter for the study, inclusive of quantitative and qualitative research approaches.  The study was carried out in Akwa Ibom State. The target populations comprised lecturers and students of business education in tertiary institutions in Akwa Ibom State. A simple random sampling technique was employed to select 165 lecturers and students from tertiary institutions in Akwa Ibom State, which formed the sample size for the study. A structured questionnaire was administered to the sampled lectures and students to gather data on the impact of AI on curriculum design, teaching methods and learning outcomes in business education. Regression analysis was used to test the hypothesis. The consent of participants in this study was first of all obtained before data could collected from them. The data were treated with confidentiality. The findings revealed that AI integration had a significant impact on curriculum design (R = 0.96, R² = 0.93, F = 2106.564, p < 0.05), indicating that 93% of the variation in curriculum design was explained by AI integration. AI also significantly influenced teaching methods (R = 0.92, R² = 0.85, F = 949.273, p < 0.05), students' learning outcomes (R = 0.91, R² = 0.83, F = 785.546, p < 0.05), business education generally (R = 0.84, R² = 0.69, F = 367.526, p < 0.05), and business education curriculum development (R = 0.81, R² = 0.66, F = 367.526, p < 0.05). The study concluded that integration of AI into Business Education has enhanced curriculum delivery by introducing innovative digital tools, improving access to learning resources, and promoting interactive and student-centered learning experiences. One of the recommendations made was that Government and educational stakeholders should formulate policies and provide funding to encourage the adoption and sustainable integration of AI technologies in tertiary institutions.