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ADOPTION OF ARTIFICIAL INTELLIGENCE IN NEWS WRITING: INVESTIGATING ITS POTENCY IN PRODUCING NEWSWORTHY REPORTS

This study examined the adoption of artificial intelligence in news writing: investigating its potency in producing newsworthy reports. The study noted that the integration of artificial intelligence (AI) into journalism has significantly transformed news production and dissemination, offering both opportunities and challenges. In carrying out the research, numerous subheads were taken into consideration some of which included: concept of artificial intelligence, concept of news writing and concept of newsworthy report. The study mentioned that artificial intelligence strategic steps in news writing include: content generation/automation and personalization/audience engagement to mention but a few. It further mentioned speed, efficiency, automated news generation and personalized news delivery as artificial intelligence potency in producing newsworthy reports. Some of the challenges of adopting artificial intelligence in writing newsworthy reports as mentioned in the study included: ethical concerns/accountability and misinformation/fake news. Moreover, the study mentioned strict data governance/ethical AI use and human oversight/editorial control as how to mitigate the challenges of adopting artificial intelligence in writing newsworthy reports. The study concluded that the adoption of AI in journalism has transformed news production, offering efficiency in content creation and distribution. One of the recommendations made was that media organizations and regulatory bodies should develop clear ethical guidelines for AI adoption in news writing.

Keywords: Artificial Intelligence, News Writing and Newsworthy Reports

Dr Theresa IFIOK Linus Uduak Godwin Mkpofor. Benedette ARCHIBONG
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